If you’ve ever felt that it’s too time-consuming and difficult to keep up with the changes on the Internet and learn to use the new technology to help grow your business, you are NOT alone. To help you learn some tools and technology (including Demandforce) that you can easily put to use in your everyday work life, we’ve created a free video program called “Demandforce Whiteboard and Quick Tips”. Curious? Here’s a sneak peek:
Archive for the ‘Online Marketing’ Category
Useful Tips To Grow Your Small Business – Announcing Demandforce Whiteboard & Quick Tips
February 2, 2012Increase Email Effectiveness Now With These Key Tips
January 19, 2012
By now you’ve sent enough in the way of Newsletters and Custom Promotions to know the basics. Here are a few tips on how to supercharge your Newsletters and Custom Promotions to get what you really want from email marketing – more business:
Tweak your subject lines so your customers are enticed to want more.
The subject line is the awesome new sign you put outside your business so people walking across the street are curious enough to walk in and check things out. Here are some tips to make your Email Subject Line pop and increase open rate:
- Keep your subject line under 45-50 characters. Many email clients cut you off right around there.
- Segmentation is important here – you can have a friendlier tone with customers who’ve been in more recently, but perhaps you want to be more formal with your inactive customer base.
- If you have an incentive in your email, try to include it in your subject line message.
Here are some great enticing subject lines from my inbox just today:
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How To Solve The Twitter Dilemma
December 13, 2011How engaged are you in your social media? Odds are that your business already has a registered Twitter account. Maybe you consider yourself a certified tweeter. Or maybe, you feel like you’re the only one who’s not tweeting. Don’t fear, we’re here to help you assess this Twitter situation and find out if its a right fit for your business. Take a look at Flowtown’s Twitter Decision Tree for some guidance.
To Google+ or Not to Google+?
November 12, 2011
On Monday, Google officially launched Google+ Pages – a social platform for business. For the past few days, I’ve been flooded with emails from our Small-Medium Business (SMB) network asking about this new tool and how to get started. Drawing from the most popular questions, I’ve created a short Q&A post to help you get started with Google+.
Q: Should I create a Google+ page for my business?
A: It depends. Here are the questions you should ask yourself before creating a page. (more…)
Social Media For Business Made Easy
October 21, 2011
You’ve heard it before, but it doesn’t hurt to hear it again – social media is here to stay.
The shift to interacting with our friends, family, colleagues and customers through social networking sites isn’t a fad, it’s a fundamental shift in the way we communicate. And the true ROI of joining in on this social media bandwagon is that your business will still be thriving in 5 years.
Demandforce knows that keeping up with the newest trends can be daunting, especially when you have a business to run. So how can we make all this “Facebooking” and “Tweeting” easy for you while ensuring you stay relevant and in-tune with your customers? One word: Timely.
Get on the Radar with a Local Partnership
October 18, 2011
With our latest releases, the Demandforce Network tab has been revamped and expanded. Wondering how your business can take advantage of this new feature?
With the Demandforce Network, we’re putting local businesses on each other’s radar. You can view how many dentists, auto shops, salons, spas, chiropractors, etc. in your area are on Demandforce, too. Want to increase your business’s customer base? Consider reaching out to one of the non-competing businesses in your network to establish a cross-promotion.
Are you Ambassador Material?
October 4, 2011The Early Adopter Gets The Worm
Just recently Demandforce began an Ambassador program for our elite Demandforce D3 users who are excited and knowledgeable about our product. This is a great opportunity for early access to new features and inside information. Plus you get a gift when you sign up, so what’s not to love?
But that’s not all – below are just some of the reasons why being an Ambassador is a GREAT thing:
- Get early access to new beta features before they hit the market. Currently we are taking people to the Campaign Re-Write waitlist, and there are several more coming in 2012.
- Be heard – participate in usability studies, product experience surveys, and more.
- Get invited to special non-publicized Demandforce events.
- Get additional newsletter and campaign content for you to send out to generate additional traffic through your doors.
- Get Ambassador Certified so you can show that you’re a true Demandforce Super User. Post it on your LinkedIn and Facebook pages to show that you know your stuff.
- And of course, Ambassadors regularly receive some great swag that ONLY Ambassadors receive.
So what do you have to do to get all this great stuff? It’s pretty easy and not too far off from what you are probably already doing: (more…)
Facebook has Changed … Are You in the Know?
September 20, 2011
Facebook is always changing. Keep up to date with our blog to make sure you aren’t caught off guard!
Facebook’s Updated Settings
On August 23rd, Facebook made significant changes to users’ privacy settings and users’ ability to share content.
Facebook users can now alter their privacy settings right on their profile, instead of having to jump through numerous hoops in the old “Privacy Settings” page. Users can easily control who sees their profiles, status updates, and tagged photos on the right-hand side of their profile.
Making Google+ Work For Your Business
September 13, 2011Google+ and You
As Salesforce CEO, Marc Benioff, proclaimed in his Dreamforce 2011 keynote, “We are in a social revolution.” Now more than ever there are tons of ways for businesses to interact and connect with their customers, creating a community that grows their company from a business to a Brand (a concept your friends at Demandforce understand and are here to help you with via Facebook Connect, newsletter builder and other communication options).
So who’s new to this party? A search engine giant, of course, recently coming onto the scene with the introduction of Google+.
Use Google+ to grow your business NOW
At the moment, Google+ is for individuals only and not allowing the creation of business profiles – Mashable.com, Ford, Sesame Street and others managed to get invited and immediately opened a brand page. Mashable.com, the technology site, had 103,000 followers by the time Google+ put a stop to businesses on their platform and removed all those pages. Which is a shame, as Google+ seems ideal for businesses and business owners. (more…)
