Announcing Text Reviews

We would like to announce the addition of our all-new Text Reviews functionality that enables merchants to collect feedback faster by sending review requests where customers are sure to see them: via text message on their smartphones.

Collecting reviews from customers has always been challenging for merchants, as phone calls and emails requesting reviews have historically yielded low response rates. Our Text Reviews offers customers the convenience of providing immediate feedback about their recent visit by sending a review request via text message to their smartphone.

To send text review requests using Text Reviews, merchants get verbal consent from customers to send them text messages. A one-time text opt-in request is then sent to the customer’s confirmed number, providing an easy way for merchants to collect text opt-ins for future text communication with the customer. The customer then receives a text message with a link to a review request containing a unique URL. Reviews submitted from the unique URL are then posted on any merchant web pages and Facebook business profiles connected to a merchant’s Demandforce dashboard.

Demandforce Text Reviews is the latest Demandforce innovation designed to help merchants improve customer satisfaction and retention using technology. Text requests see a 98% open rate compared with just 20-30% for email requests according to a recent Velocify study. This greatly increases the odds that customers will provide reviews with actionable feedback for merchants that can be used to improve the customer experience.

More information on Demandforce Text Reviews functionality, which is available immediately, can be found here

Introducing Demandforce Choice Plus!

The introduction of Demandforce Choice Plus enables you to take more complete control of your online reputation.

We made the shift to a tiered product offering with the introduction of Demandforce Choice and Demandforce Choice Plus. This evolution coincides with the introduction of new tools designed to help our customers manage and enhance their online reputations.

Demandforce Choice: Proven Value That Drives Business

The existing Demandforce product suite is now known as Demandforce Choice, and includes the core features upon which Demandforce built its reputation: online scheduling, appointment reminders, online review management, and email marketing tools to help your company save time, reduce no-shows and acquire more customers.

Demandforce Choice Plus: Mastering Online Reputation Management

Demandforce Choice Plus bundles the traditional benefits of Demandforce Choice with new solutions for online reputation management, including:

Intelligent Reviews: Automated review requests via email and text enable merchants to get more reviews published directly to Google.

Multi-listing Management: A consolidated view of a merchant’s business listings and reviews in one place, including listings on Google+, Yelp, Facebook, and Demandforce Local.

Competitor Dashboard: An instant, real-time snapshot of how a merchant’s ratings, reviews, and promotions compare to those of top competitors.

Demandforce Choice Plus is available immediately. If you would like to learn more information can be found at http://go.demandforce.com/ChoicePlus.

The secret to leveraging online reviews for your business

We’ve all seen the stats and heard the success stories about how online reviews raised a company’s profile online, netting them more new customers and more loyal customers. But do you know the secret to leveraging online reviews to help your business?

The secret of online reviews

If you’re new to collecting online reviews, you might be nervous. Yes, your business is doing well, and you treat your customers well—but… you never know. What if one customer is unhappy, and decides to vent their frustration online? If you send an email to your entire customer database asking for reviews, don’t you risk collecting negative reviews as well as positive ones?

Well, here’s the secret to online reviews: all your reviews don’t have to be glowing 5-star raves. In fact, customers are often less trusting of businesses that only have glowing reviews, especially if you only have a small number. For example, a medical practice with only 4 reviews—all 5 stars—looks less legitimate than a medical office with 780 reviews, and a 4.5-star rating. 

Collecting more online reviews

Once you decide to collect more reviews, it’s time to figure out how to get them. You could individually contact each and everyone one of your past customers, either by a phone call or email, and ask them if they could take a few moments and submit a review. But who has time for that? With Demandforce, you can set up an automated email campaign to send out to a targeted audience—say customers who have visited your business within the last two days—and request that they post a review.

The email is pre-built and only requires a few clicks from your customers to fill out. The email is mobile-friendly as well, so wherever your customers happen to be at that moment, they can still quickly and easily respond.

94% of Demandforce customers saw a positive growth in their online reviews once they joined, and of those businesses who use the custom email campaigns, the average open rate for their emails was 30%.

Leveraging your new online reviews

While collecting testimonials and reviews is a great first step to building your online reputation and helping out your business, they aren’t helpful unless you leverage them. Another powerful feature of Demandforce is its ability to auto-post your reviews onto social sites directly, saving you the time of reposting or following up to make sure the reviews are live. This also saves your customers time, and thus encourages more customers to actually review your business. It’s a win-win-win that boosts your business’ reputation online, and helps you leverage online reviews to attract new business and grow your company.

To learn more about how Demandforce can help you build, extend, and protect your online reputation, visit our website by clicking here.